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Using Data Virtualization to Leverage Distributed Enterprise and Web Data in Manufacturing, Retail and Services
Asia is growing rapidly and it could well leap-frog some other continents in adopting innovative approaches to solve the problem of integrating disparate data dynamically. This trend is particularly marked in the high-growth sectors of manufacturing, retail and services, including IT services. In this session, the value of Data Virtualization in these industries is illustrated through 3 use cases covering agile business intelligence, competitive intelligence and marketing analytics using Web automation, and finally operational use to enrich CRM with unified customer information.Speaker Kengo...