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Department: Marketing

Location: Madrid

Denodo is a leader in data management. The award-winning Denodo Platform is the leading data integration, management, and delivery platform using a logical approach to enable self- service BI, data science, hybrid/multi-cloud data integration, and enterprise data services. Realizing more than 400% ROI and millions of dollars in benefits, Denodo’s large enterprise and mid-market customers across 30+ industries have received payback in less than 6 months. For more information, visit www.denodo.com.

 

We are a fast-growing, international organization with teams across four continents and we work with a cutting-edge technology, but that's not all we have to offer. At Denodo, we are like a family and it is of the utmost importance to us that we help support your professional growth every step of the way

Job Responsibilities & Duties

Duties and Responsibilities 

Our candidate is a versatile player with advanced skills in the following aspects:

  • Working with global demand generation and partner marketing managers, review processes and verify programs logic to ensure accuracy in marketing campaigns.
  • Develop, execute, analyze, and report on emails, landing pages and global templates. 
  • To be a Marketo Certified Expert will be a plus.
  • Set up and execute drip/nurture marketing campaigns with complex logic.
  • Proven experience in advanced segmentation with dynamic and static lists
  • Test, deploy, measure, report on conversion rates and programs ROI
  • Provide best practices including email formatting, list management, optimization, data quality, hygiene, data cleansing and compliance (CAN-SPAM/CAS, GDPR...).
  • Plan and perform A/B testing, progressive profiling, and other advanced marketing capabilities.
  • Maintain Marketo integration with Salesforce.com and assist in the integration of additional platforms into the marketing automation platform
  • Maintain and track lead scoring, ensuring its accuracy as leads are engaged in marketing activities.
  • Document Marketo processes, programs, and procedures.
  • Provide EMEA support on Account Based Marketing efforts using Demandbase platform and leveraging Marketo features (emails, landing pages, alerts...)

Desired Skills & Experience

  • The candidate needs to prove a minimum of 3 years of experience working with Marketo from an administrator capacity.
  • Bachelors or higher degree in marketing, computer science, or related field.
  • Excellent verbal and written communication skills in English.
  • Strong analytical and problem-solving abilities.
  • Team worker with a positive attitude.
  • Having constant desire to learn and the ability to learn quickly.
  • Passion for all technical activities related to web/mobile development.
  • Experience working in or with demand generation teams.
  • Experience working with remote international teams across the world.
  • We value knowledge and/or experience in working with Salesforce Lightning email deliverability

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