![](/themes/notech_subtheme/images/blog-sidebar-bottom-box-icon.png) We wouldn't have been able to get to where we are without the Denodo Platform. ![Photo](/sites/default/files/dimuth.jpg) Dimuth Samaranayaka Executive Manager, Technology Strategy & Center of Excellence ### Overview Hastings Deering, a Sime Darby Industrial company, is one of the largest Cat® dealers globally, supporting mining, construction, power systems, and marine customers. With 3,500+ employees across 26 business centres and operations spanning 17 countries, the organization needed a modern data foundation to deliver governed self-service analytics and real-time visibility across operational and financial domains. ### Why Denodo Hastings Deering selected Denodo to build a unified, governed Data Marketplace without duplicating data or disrupting existing ERP and operational systems. Denodo’s Logical Data Management approach provides real-time access, active metadata, and governed data products that scale across business functions. Denodo enabled Hastings Deering to: - Unify access to ERP, finance, and operational systems without replication - Publish governed data products with clear lineage, ownership, and access policies - Deliver a Data Marketplace that accelerates analytics and ensures consistent definitions - Enable self-service access to trusted data directly through Power BI and Tableau - Enforce federated governance across all operational and financial domains This approach helped Hastings Deering accelerate ERP modernization, reduce integration effort, and create a scalable data foundation across the Sime Darby Industrial group. ### Challenges Hastings Deering’s legacy architecture limited agility and insight across the enterprise. - Multiple ERP systems and data silos created duplication and inconsistent definitions - Operational teams lacked real-time visibility into inventory, freight costs, and demand patterns - Finance teams relied on manual reconciliations and delayed reporting cycles - A small data team faced increasing demand from multiple departments - Budget constraints required a modernization path without large-scale replatforming ### Solution To meet these needs, Hastings Deering set out to build a unified Data Marketplace that connected data virtually across ERP, finance, warehouse, and operational systems and delivered trusted, governed data products to every function. With Denodo, Hastings Deering delivered: - A real-time logical data layer integrating Microsoft Dynamics AX, SalesLink, and SQL Server Master Data Services without replication - Governed data products published with lineage, ownership, and access policies through the Denodo Data Marketplace - Self-service analytics through direct access from Power BI and Tableau - Reusable data models that reduced duplication and standardized reporting across all dealerships ### Distinct Use Cases Delivered ##### ERP Modernization Acceleration The Data Marketplace accelerated transformation across the ERP program: - 30% faster data mapping and transformation - 25% reduction in time-to-market through repeatable integration patterns - 2× resource cost savings - Higher agility and stronger risk mitigation across enterprise operations ##### Parts Division Data products such as Build-to-Stock BOMs, Aged Reservation, and Stock-on-Hand reports delivered real-time visibility into inventory and demand, improving planning accuracy and cost control. ##### Group Finance The Finance Data Hub standardized financial reporting across dealerships, delivering consistent ROIC and cash-flow metrics and enabling near real-time month-end consolidation. ### Benefits - Enterprise-Wide Data Reuse and Faster Access - Data access time reduced from weeks to days - 70% of data assets are reused across business domains, reducing duplication and accelerating analytics delivery - Federated Governance applied centrally through active metadata and unified semantics - Modernization achieved without expanding the data team Click [here](https://www.denodo.com/en/document/case-study/hastings-deering-unified-data-marketplace) to download the case study.