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Recognized Visionary and Marketing Leader Ravi Shankar Joins Denodo as Chief Marketing Officer

Former Informatica Vice President to Direct Global Marketing Efforts for the Data Virtualization Leader

PALO ALTO, CA, April 15, 2015

Denodo Technologies, the leader in data virtualization, today announced that Ravi Shankar has joined the company as Chief Marketing Officer. In this role, Ravi will report directly to Denodo’s Chief Executive Officer Angel Viña and lead all of Denodo’s global marketing efforts. A recognized luminary in the data management field, Ravi brings to his new role more than 25 years of experience in the enterprise software industry driving product marketing, demand generation, field marketing, communications, social marketing, customer advocacy, partner and solutions marketing.

“Ravi has a rare combination of proven marketing leadership and product management, business development, and software development expertise within both large and emerging leaders such as Oracle, Informatica, and Siperian,” said Viña. “His deep expertise in data-related technologies will help to drive increased global awareness of the Denodo Platform and accelerate growth. We are delighted to have him lead our worldwide marketing efforts.”

Before joining Denodo, Ravi was the Vice President of Product Marketing at Informatica, and was instrumental in positioning the company as a leader in the Master Data Management (MDM) market. He helped accelerate MDM revenue and customer acquisition, and propel Informatica into a $1B company. He also launched major initiatives such as Informatica MDM Day, which grew to become the second largest customer event within the company. While at Siperian, Ravi played a key role in increasing the company’s growth and its successful acquisition by Informatica.

“I am thrilled to join Denodo, and will leverage my expertise and past experience to help further drive revenue growth and position Denodo as the absolute leader in the data virtualization market,” said Shankar. “The company’s recent listing as a Leader in The Forrester Wave™: Enterprise Data Virtualization, Q1 2015 is a testament to their ongoing success and rapid adoption in the industry.”

Ravi is the recipient of Informatica Star Award. He holds an MBA from the Haas School of Business at the University of California, Berkeley and an Honors BS degree in Computer Science.

Tweet this: Data management industry veteran @Ravi_Shankar_ joins data virtualization leader @denodo as CMO.

About Denodo

Denodo is the leader in data virtualization – providing unmatched performance, unified access to the broadest range of enterprise, Big Data, cloud and unstructured sources, and the most agile data services provisioning and governance – at less than half the cost of traditional data integration. Denodo’s customers have gained significant business agility and ROI by creating a unified virtual data layer that serves strategic enterprise-wide information needs for agile BI, big data analytics, web and cloud integration, single-view applications, and SOA data services across every major industry. Founded in 1999, Denodo is privately held. For more information, visit or call +1 877 556 2531 / +44 (0) 20 7869 8053.

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