Ultra Mobile is a nationwide mobile virtual network operator (MVNO) based in the U.S., which develops first-of-its-kind mobile phone services to improve customers’ quality of life. Ultra Mobile focuses on delivering convenient, cost-e ective, and unlimited talk, text, and data services both within the U.S. and between the U.S. and points around the globe.
Ultra Mobile moves fast. In fact, Inc. Magazine named it the fastest growing company in America in 2015. And when the company needed a BI infrastructure that could keep up with the speed of business, Ultra Mobile implemented the Denodo Platform.
Approaching the Speed of Thought
During Ultra Mobile’s rapid growth, the company needed to continue to be able to quickly answer basic questions like “Where is our growth?” and “How can we increase customer loyalty?” Ultra Mobile settled on a combination of the Denodo Platform, for data virtualization and governance; Looker, as the primary delivery layer; and Tableau/Power BI, as the analyst tools.
Ultra Mobile’s time-to-market for BI releases reduced from weeks to hours. Data is now governed through a consistent, stable process that leverages the capabilities of the Denodo Platform. It is now possible to pass billions of rows of business and consumer data through online dashboards that operate at close to the speed of thought. Data from MySQL, SQL Server, Excel, and Cloudera databases are blended in a consistent, reliable format, with blazing performance.