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Business Need

Autodesk decided to transform its revenue model from a conventional perpetual licensing model to a subscription-based licensing model. Autodesk’s infrastructure was set up for managing the perpetual licensing model and was unable to meet the demands for business information and agility required to meet their transition to a new licensing model.

The Solution

Autodesk needed an agile BI 2.0 architecture with a logical data warehouse at its core to track subscriptions, renewals, and payments. Data virtualization helped Autodesk integrate new transactional systems that manage subscriptions with the legacy systems that manage perpetual licensing and keep the reporting to stockholders and SEC the same way as before. Using the Denodo Platform as a logical data warehouse, Autodesk has created a single, unified enterprise access point for any data used within the company.


Autodesk successfully transformed their revenue model from a perpetual license-based model to a more modern subscription-based model using the Denodo Platform for data virtualization. This change improved Autodesk’s business performance and collaboration across the organization and improved profitability. Autodesk has saved at least four months of effort redesigning the integration to subscription models.

Other Resources

Case Study Video: Autodesk

In this video, Kurt Jackson, Platform Architect at Autodesk, explains how his company avoided months of work redesigning their integration and subscription models (from perpetual licensing to subscription based) thanks to the virtual data integration layer provided by Denodo.

Case Study: Autodesk Uses Denodo Platform as Logical Data Warehouse

Download the document to see the full case study and how Denodo data virtualization technology helped this software company.

Press Release: Autodesk Named a Best Data Management and Infrastructure Category Finalist of the Gartner Data and Analytics Excellence Award

Autodesk used the Denodo Platform to create their logical data warehouse in order to transform its software licensing model.

Webinar: Designing an Agile Fast Data Architecture for Big Data Ecosystem using Logical Data Warehouse and Data Virtualization

Watch this webinar to learn how Autodesk built a logical data warehouse using data virtualization.

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