Personalization

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Customer Case Study: Get

Get is a Norwegian telecommunications provider with over a million customers. They provide broadband, mobile, and television services, and for years they have distributed television content using a traditional linear consumption model. Recently, they began to offer on-demand content, but to do that effectively, they realized that they needed to target each of their customers individually. In this video Michael Besin, Head of Data Systems at Get realized that the only way they could achieve this level of personalization was from analyzing their data.This customer case study video will cover:...

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